Our strategy

Yara’s strategy is designed to strengthen our core business, improve resilience, and create sustainable value in an increasingly volatile world. We focus on driving performance and competitiveness today, while growing profitably from our core over time — enabling Yara to deliver on its purpose.

Green field
Green field

 

Our mission guides our strategy

Yara is a purpose driven company. Our mission — to responsibly feed the world and protect the planet — defines why we exist and guides our long term direction.
Supporting global food systems requires a strong, competitive, and financially resilient business. Our strategy is therefore built to balance sustainability goals with disciplined execution and profitable growth, ensuring we can create impact over time.

 

Our strategic pillars

Yara’s strategy is built around two strategic pillars that define how we focus our efforts, allocate resources, and create value over time. Together, they ensure strong performance today while enabling disciplined growth from our core.